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I decided to just get you my raw notes and impressions from the exhibit hall floor, formal briefings and shop talk.First Impressions:• Orange continues to be the new black. Seems that everyone wants to imitate kCura• Automation is everywhere. Frequent flyer marketing terms include Simple, Efficient, Automated, Integrated.• What’s with all the empty booths? Kept seeing booths without reps.• Good size crowd of attendees, but serious reduction in the number of booths. The entire 3rd floor is empty. • Briefing sessions alternated between the Sheraton and the London. Problem is that several elevators were out at the Sheraton…• How do I know it is Legal Tech time? It’s snowing!• Don’t do videos or even demos beyond screen shots at conference. Save them for post conference online meetings.

How to describe talking shop with CEO Andrew Sieja, Shawn Gaines and Jacque Flarherty after the team has spent days hosting two thousand peers and customers? Frenetic comes to mind. Our briefing topic hopped faster than a sexaholic swiping right on Tinder (see Andrew’s hysterical keynote malapropism below). I always enjoy these meetings and since I already caught you up after my ILTA briefing, we focused on what made Relativity Fest different from LTNY and the traditional trade shows.

For several years I have monitored the slow recognition and rise of mobile device content in civil discovery. I have run annual surveys, market reports and even put on mobile eDiscovery boot camps. Although it has taken longer than I expected back, I am now encountering substantial vendor charges to acquire, process and review text messages, chat conversations and other ‘business communications’ from Android and iOS phones during my annual ‘eDiscovery Cost/ROI Savings’ reports for long term clients. They are often surprised at how clever providers low ball the collection fees down to $250-400/device while burying exorbitant forensic tech time charges in the processing fees. My clients thought they understood the cost to agreeing to add phones to the accessible ESI source list, only to get sticker shock when I add up all the subsequent forensic time and data processing charges for an average $2,500+ per device total cost just to get it into Relativity. I encourage clients and peers to think through and demand estimates for the total cost associated with what I call 3rd generation ESI data sources before acquiescing to the typical overly broad discovery request. If you embrace the classic, “preserve broadly and review narrowly” model, you may consider investing in basic software and training to enable your corporate legal support or data security teams image unlocked mobile devices when the content is potentially relevant. So how much will that cost?