The startup Entegrata applies a new contextual normalization approach to a unified firm data lakehouse. What does that mean and why should you care? Global law and consulting firms utilize a bewildering array of communication, collaboration, billing, project management and document management systems that rarely talk to each other or your financial analysis systems. Managing partners struggle to understand productivity, client engagement and profit without a unified dashboard connected to every system. Entegrata is attractive to Amlaw 200 level legal and professional service organizations looking to get their arms around all their data for analytics, AI and reporting.
The team has racked up 15 very impressive early customers and is backed by Andrew Sieja’s new investment group OnDean Forward, Chicago Ventures and the LegalTech Fund. Smart money is betting on the Entegrata vision. Given the massive challenges posed by the AI revolution to the traditional law firm model, I can see how Entegrata could give partners real-time data to support their adaptation strategies. On a much smaller usage case, this solves the common ‘client migration’ challenge when attorneys or practice groups decide to decamp with their clients. One entity for a dozen email addresses, phone numbers and other account names.
Briefing:
Tom Baldwin – CEO
Doug Lattanzio – VP Sales
Greg Buckles wants your feedback, questions or project inquiries at Greg@eDJGroupInc.com. Reach out for a free 15 minute ‘Good Karma’ call if he has availability. He solves problems and creates eDiscovery solutions for enterprise and law firm clients.
Greg’s blog perspectives are personal opinions and should not be interpreted as a professional judgment or advice. Greg is no longer an investigative journalist and all perspectives are based on best public information. Blog content is neither approved nor reviewed by any providers prior to being published. Do you want to share your own perspective? Greg is looking for practical, professional informative perspectives free of marketing fluff, hidden agendas or personal/product bias. Outside blogs will clearly indicate the author, company and any relevant affiliations.
Greg’s latest nature, art and diving photographs on Instagram.
