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Continuing my high level take-aways from my roadmap briefings at LegalTech NY 2011. Predictive coding was one of the hot topics at this show, but it seemed to mean something different to every provider. There is enough confusion around the issue to merit a solid research topic for eDJ in the upcoming months. I know that The eDiscovery Institute is looking to do a comparative research project on predictive coding in 2011-2012, so we can look forward to some hard numbers going into next year from them. On to the provider updates:

As we head into “LegalTech season,” I would normally expect some hyperbole around not-so-well defined terms like “ECA” or “the cloud.” And while there is certain to be some marketing hype around the show, it feels like this year will feature more pragmatism. I expect to see more messaging around actual benefits that solutions have delivered and less “generic” messaging about how many additional features a platform or service has implemented.

A client recently asked me what kinds of themes will dominate this year’s Legal Tech show. In an earlier post, Expectations for LegalTech 2011, I pointed out some of what I think we’ll see at the show, but what I didn’t do in the last post was address what I think will be the overall theme in 2001 – a focus on the practice of eDiscovery. Yes, I believe we are now actually moving up the maturity curve and discussions will focus on real issues and how real solutions to problems. There will still be a lot of hype around issues du jour, but that hype will take a back seat to the very real case studies that many companies are now willing to talk about.

I recently finished a research paper that takes an overview of Enterprise Search for Discovery. My intent was to aggregate, organize and condense corporate client discussions around this area over the last year. Enterprise search and preservation collection platforms are the second most frequent technology RFP engagement for my corporate clients after archiving systems. The technology providers have many different approaches, architectures and features that can confuse the prospective buyer. After having the same discussion so many times, I decided to put together a low cost ($29) overview report to at least define the options, potential benefits, costs and things to consider before investing in enterprise search. Enterprise search tends to fall into two main indexing camps, selective vs. enterprise wide. One element from the report is the potential index size, as indexes like to live on Tier 1 class storage (SAN, Direct Attached or other top class storage).

One of the challenges in the eDiscovery market is the need for organizations to keep best practices to themselves. There are few organizations willing to publicly share the details of eDiscovery programs. True, one of the reasons for this is the fact that most eDiscovery programs are very immature. But, the primary reason is risk control – there is very little benefit to going public with eDiscovery practices and a lot of downside (e.g. losing the ability to argue undue burden because the whole world knows about your search capabilities). Thus, I was very happy when I found someone from a top telecomm company willing to share some lessons learned (while I can’t share name or company name, I can share some very interesting knowledge nuggets)

After watching the IBM Watson debut on Jeopardy, I got to thinking more and more about computer intelligence. I’ve been watching the content analytics space for a long time and have seen up close both the potential for analytics to change the world and the skepticism with which many humans view analytics. When I began covering eDiscovery, it seemed to me that there was finally a market in which content analytics could make a real impact and find some traction. This is especially true in Early Case Assessment (ECA).

At the IPRO Innovations 2011 customer conference in Phoenix last week, I participated in an excellent panel discussion focused on the potential impact of large enterprise ECM and archiving platforms expanding into the eDiscovery lifecycle. Panelists Ronald Sotak of Ryley Carlock & Applewhite and Olivia Gerroll of Esentio brought excellent if divergent perspectives. The first thing to realize is that the majority of our audience consisted of IPRO channel partners, i.e. eDiscovery service providers. Some service providers are threatened by global software companies’ recent push to incorporate eDiscovery features into enterprise platforms. Specialty markets like eDiscovery can be eroded when their services are absorbed into normal corporate business processes. So the real question was, “Will in-house software platforms replace the vendors?”

In my long career, I have had to explain client’s data losses to regulators, prosecutors, hostile experts and angry judges far too many times. It makes you paranoid about encryption, backups and other recovery efforts. Even the best of us can get so busy that we forget to kick off that simple process. In my case, I had gotten in the habit of full backups the night before every trip, which should have meant a week’s loss at most. That meant that I got out of my Friday back up habit. Now that we are actively conducting research projects, I occasionally get as much as a month off the road. See where this is going? I didn’t. Turns out that a month is long enough to break even long standing habits. I hope that the punk who smashed-n-grabbed my encrypted hardware gets what is coming to him. This whole exercise got me thinking about recovery and remediation when you have hardware or data loss while under hold.

There are many reasons that the large SIs have not moved into eDiscovery with full force. First, eDiscovery requires legal advice. Plain and simple, there is too much potential liability for a large consulting firm to come in and tell a company what it is “reasonable” and “good faith” for eDiscovery efforts. Second, there is not necessarily a large, multi-million dollar software deployment that will always go along with eDiscovery. The Accentures of the world are used to dropping off a bus of consultants to spend months deployment enterprise software. In the eDiscovery world, consumers can spend $80K on a collection and processing appliance. Hard to convince a company to spend millions when it can spend less than $100K.

Internal retention battles are a good way to torpedo even the most defensible position in litigation. Preparing a cross functional team for working together at the start of a matter will pay dividends – both figuratively and literally – later in the case. As has been previously discussed here, “the beginning” is rarely where these teams are pulled together. The key to success is to determine an appropriate path no matter what stage of the matter you’re pulled in at. Taking inventory of your data and thinking about current and future retention possibilities helps to provide a framework for future decision making.