Migrated from eDJGroupInc.com. Author: Greg Buckles. Published: 2015-01-05 19:00:00Format, images and links may no longer function correctly.
I don’t know about your 2014, but it certainly presented me with lots of challenges. The holidays gave me a chance to think about eDJ, our renewed consulting practice and our goals from the site. Barry Murphy and I started blogging on the eDiscovery Journal during the 2008-2009 economic downturn in response to a blogosphere dominated by ‘experts’ with thinly disguised marketing agendas. Business was dead and we both wanted to ‘speak truth’ to eDiscovery veterans and neophytes alike. We founded the eDJ Group as a niche eDiscovery market analyst firm with the intent to sell research licenses and reports directly to corporations and law firms. Last year, we realized that our target audience needed practical strategic consulting more than pure market research, a reality confirmed by other former analysts who have left the market. The demands from corporate and law firm clients have cut into our time devoted to our ‘perspective blogs’ and forced me to re-examine whether they are worth the loss in billable time. My conclusion is that the market needs independent, expert perspective more than ever in a format that is easy to consume and fosters civil debate. So we will be playing with the format and content while opening the eDJ Group site to broader perspectives. Expect shorter, more frequent comments from eDJ and others, especially through the LTNY 2015 product release cycle. We solicit your perspectives, topic request and feedback as we work out how to keep eDJGroupInc.com valuable and relevant in our new/old role. Welcome to 2015 and I hope to see you all in New York!
Greg Buckles can be reached at Greg@eDJGroupInc.com for offline comment, questions or consulting. His active research topics include analytics, mobile device discovery, the discovery impact of the cloud, Microsoft’s 2013 eDiscovery Center and multi-matter discovery. Recent consulting engagements include managing preservation during enterprise migrations, legacy tape eliminations, retention enablement and many more. Blog market perspectives are personal opinions and should not be interpreted as a professional judgment.